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E-commerce refers to the sale and purchase of goods and services via online means.

The three main sub-categories of the broader e-commerce industry are B2B (business-to-business), B2C (business-to-consumer) and C2C (consumer-to-consumer).

In addition to B2B, B2C and C2C e-commerce, e-commerce coverage includes online marketplaces, online retailing, direct-to-consumer sales and the digital purchasing behavior of online consumers.

E-commerce is the general term used to describe the process of buying and selling physical goods over the Internet.

The most profitable and visible segments of the e-commerce market are business-to-business (B2B) and business-to-consumer (B2C).

creation de societe e.commerce

When goods are bought and sold online between two companies, this is B2B commerce.

When online transactions take place between a company and a private user or consumer, B2C commerce is the term that best describes the process.

In recent years, consumer-to-consumer (C2C) players have gained in popularity thanks to big names such as eBay and Taobao, Alibaba Group’s C2C platform.

The most recent developments in global e-commerce have taken the market in a more mobile direction.

Today, in addition to online platforms on desktop and mobile devices, many e-commerce players and online retailers sell their products via mobile shopping applications.

Annual e-commerce sales in France were worth €103.4 billion in 2019. A year later, this figure had risen to 112.2 billion euros.

In January 2020, the product category most purchased online was clothing, according to 51% of French people, ahead of cultural goods, which were bought online by 41% of respondents.
Online shopping habits in France.

34% of consumers said they bought ready-to-wear clothes online, not offline.

As for services purchased online, 32% of those surveyed said they had ordered restaurant and food delivery online in the past year.

E-shopping in France

In 2019, around half of French people surveyed said they had been shopping on the Internet for between 5 and 10 years.

In the annual results of a barometer on digital usage in France, 62% of French people had made online purchases in the last 12 months in 2019.

In addition, 71% of French people bought from Amazon and 32% used Cdiscount during 2019.

creation de societe e.commerce

When purchasing products or services online, 85% of French e-buyers surveyed opted for home delivery, while 28% chose the “click & collect” option (online purchase and in-store delivery).

Online booking and in-store payment on collection were used by 9% of respondents.

Preferred delivery options

Home delivery and delivery to work remain the preferred delivery options for French e-consumers.

In addition to choosing a pick-up and drop-off location for their orders, the option of “click & collect” directly from the retailer’s physical store also appeals to consumers for its lower delivery costs: 42% of French people surveyed said they use this option to avoid charges.

What’s more, the rise of the click & reserve delivery option can be an alternative for e-consumers who have doubts about the security of their online payment data.

E-commerce in France

E-commerce sales in France are estimated at around 45 million euros in 2020.

In an August 2018 survey, 37% of French people bought online at least once a month and 14% once a week.

Finally, more than half of French consumers also used mobile devices to buy online.

E-commerce revenues in France are expected to reach $64.2 billion by 2024.

About SSN (especially for non-residents):

Although many organizations, such as banks
such as banks and credit companies, may ask you for your Social Security number, you are generally not required to provide one if you don’t have one.

Examples of infrastructures e. payment : your bank, Stripe, Mollie, IPS Payment, Stratrys, Square, Dwolla, 2checkout, Braintree, Adyen, Amazon pay, Coinbase, Paypal, Authorize, Paytm, Google pay, Ezpay, payup, chargeautomotion, xsolla, marketing 360, pushpay, forte payment, ebizcharge, global payments, epaypolicy, online business manager, easypay, golfclubsubs, Lyra, Adyen, hipay, ingenico, mangopay, payplug, adyen, france payments, contodeo, hub2. io, ppro,, cip…